A fertility awareness campaign has been launched by global organisations, sharing key facts about fertility and the risk of delaying planning a family.
Thirteen organisations, including University College London (UCL), the British Fertility Society and Fertility Europe launched a poster campaign to help dispel common myths about fertility in response to the age of women having their first child rising and the decrease in births across many countries.
Commenting on the campaign, Professor of Reproductive Science at the Institute for Women’s Health, UCL, Professor Joyce Harper, said: “Fertility is ageist and whilst there are many media stories of celebrities having babies beyond the age of 35, this unfortunately is not the norm. We hope to dispel common reproductive myths and use the campaign to encourage effective and timely family planning by providing accurate fertility information that can be trusted.”
The poster campaign highlights nine key age-related facts on fertility including:
- Female fertility declines markedly from age 35
- There is a 90% reduction in egg numbers by the age of 37
- In men, the sperm quality declines with age
- IVF success rates range from around 30% for women under the age of 35, 10% for women aged between 40 and 44, and 0% in women over the age of 45.
The campaign was initially created during the recent European Conference on Preconception Health and Care in Copenhagen.
Professor Jayne Harper, who is also the co-founder of the UK Fertility Education Initiative, instigated a collaboration with global fertility experts including Fertility Europe, European Society of Human Reproduction and Embryology, Fertility Fest, Clearblue ®, Global Women Connected, British Fertility Society, ReproUnion and other experts in Denmark, Sweden, Canada and Portugal.
To help promote the campaign follow the hashtag #fertilityed on social media.
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