The University of Manchester has been awarded the UNICEF UK Baby Friendly Award for its high-quality education and training development in breastfeeding support, provided by the University’s midwifery course.
The prestigious award was presented to the university’s members of staff and students by Baby Friendly Initiative Professional Officer at UNICEF, Francesca Entwistle.
Senior Lecturer at the University of Manchester’s School of Health Sciences and the BFI Association Accreditation Project Lead, Alison Busby, said: “We decided to work with the Baby Friendly Initiative to ensure a high standard of education and skill development in breastfeeding support for all of the midwifery students graduating from this course.”
The Baby Friendly University Award was first established in 2008 which celebrates high-quality education and training in breastfeeding support that is highlighted across midwifery and health visitor courses.
Baby Friendly Initiative Programme Director, Sue Ashmore, added: “We are delighted that The University of Manchester’s Midwifery programme has received this award.
“Surveys show us that most mothers want to breastfeed but don’t always get the support they need. Becoming Baby Friendly Accredited means that The University of Manchester is addressing this problem and aiming to ensure more mothers can successfully breastfeed their babies in future.”
UNICEF and the World Health Organization set up the Baby Friendly Initiative to provide a practical and effective way for maternity services to improve the quality of care for women and babies around the world.
In the UK, the initiative works alongside public services to promote and support breastfeeding to strengthen mother and baby relationships.
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